blinkx Partners with Raindance to Offer Online Audiences the Best in Independent Filmmaking
SAN FRANCISCO, CALIF. - December 11, 2007 - blinkx, the largest video search engine on the Web, today announced a partnership with Raindance, founder of the Raindance Film Festival and the British Independent Film Awards. Under the terms of the agreement, blinkx will host, transcribe and index top independent shorts, features and documentaries from the Raindance Film Festival, making it easy for film enthusiasts to find and watch them at www.blinkx.com. Leveraging its unique AdHoc platform, blinkx will also place contextually relevant advertising against the footage, and will share resulting advertising revenue with Raindance.
Raindance offers the best in independent filmmaking. Founded by filmmakers for filmmakers, Raindance supports the independent filmmaking community by organizing screenings, seminars and workshops in North America and Europe. In addition, the Raindance Film Festival - Britain’s largest independent film festival - has established itself as a launching pad for some of the world’s most talented independent filmmakers.
“The Raindance Film Festival is a well-respected and highly successful venue for up and coming filmmakers,” said Suranga Chandratillake, founder and CEO, blinkx. “We are thrilled to add their video content to our index, giving film enthusiasts everywhere access to high quality independent films, on demand and in easy-to-consume formats.”
“We are delighted to make our films available on blinkx.com - it’s a powerful and innovative platform,” said Elliot Grove, founder and CEO, Raindance Film Festival. “The partnership with blinkx will enable Raindance.tv to broaden its reach enormously, and make our bold, fresh and original content available to a wide global audience.”
As the pioneer in video search technology, blinkx has built a reputation as the smartest way to search new forms of online content such as video. With more than 220 partners and 18 million hours of indexed video and audio content, including favorite TV moments, news clips, short documentaries, music videos, video blogs and more, blinkx uses advanced speech recognition technology to deliver results that are more accurate and reliable than standard metadata-based keyword searches.
blinkx plc (LSE AIM: BLNX) is the world’s most comprehensive video search engine. Today, blinkx has indexed more than 18 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx’s founders set out to solve a significant challenge - as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface. blinkx’s patented search technologies listen to - and even see - the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world’s most frequented sites. blinkx is based in San Francisco and London. More information is available at www.blinkx.com.
Raindance TV is unique amongst film distribution channels in that we supply quality independent shorts, features and documentaries across a wide range of platforms across fixed line, and mobile networks, both here in the UK and around the world.
Raindance (www.raindance.co.uk) spans the full spectrum of the art, craft and business of independent movies - from guerilla style low or no budget productions to big budget indie blockbusters.
Raindance’s innovative approach to filmmaking and programming continued with its 15th anniversary festival in 2007 featuring over 300 shorts, features and special events.
Raindance created the British Independent Film Awards (www.bifa.org.uk) ten years ago, now considered by the British film industry to be the most important film event in the UK.
Raindance office is in London, UK. tel +(44) 207 287 3833 email@example.com www.raindance.co.uk
+44 (0)20 8834 3454