blinkx Partners with Design2Share to Deliver Home Decorating Tips and Tricks
SAN FRANCISCO, CALIF. - February 13, 2008 - blinkx, the world’s largest video search engine, today announced a partnership with Design2Share (www.design2share.com), providing users with insight into all the do’s and don’ts of interior design. Now easily accessible through blinkx, Design2Share Q&A is a video podcast series hosted by design expert Irwin Weiner and senior designer Nicola Chernicoff that seeks to answer every home design question in the book. Under the terms of the agreement, blinkx will leverage its AdHoc platform to place contextually relevant advertising against the footage, and will share resulting advertising revenue with Design2Share.
Bringing years of experience to the screen, Weiner and Chernicoff provide viewers with design tips, advice, and personal pet peeves. Having just completed its first season, Design2Share Q&A not only clues viewers in on what works and how to create timeless interiors, but trains them to appreciate beautiful design with a discerning eye.
“The enormous popularity of home improvement television has dramatically expanded the scope of related programming on both the TV and the Web,” said Suranga Chandratillake, founder and CEO, blinkx. “Through our partnership with Design2Share, viewers will now be able to find the expertise they need at blinkx.com to complete their own decorating projects.”
“We really value the opportunity to share our passion for design with an even larger audience,” said Jay Johnson, co-founder and CEO, Design2Share. “Partnering with blinkx enables us to expand our ever-growing audience, and brings us closer to achieving our goal of cultivating a community of design enthusiasts who are free to share and learn from each another.”
As the pioneer in video search technology, blinkx has built a reputation as the smartest way to search new forms of online content such as video. With more than 220 partners and 18 million hours of indexed video and audio content, including favorite TV moments, news clips, short documentaries, music videos, video blogs and more, blinkx uses advanced speech recognition technology to deliver results that are more accurate and reliable than standard metadata-based keyword searches.
blinkx plc (LSE AIM: BLNX) is the world’s most comprehensive video search engine. Today, blinkx has indexed more than 18 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx’s founders set out to solve a significant challenge - as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface. blinkx’s patented search technologies listen to - and even see - the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world’s most frequented sites. blinkx is based in San Francisco and London. More information is available at www.blinkx.com.
D2S, an online home interior design community, offers decorating and style tips and resources, including Q&A design videos, luxury home tours, design diaries, ideas to help homeowners tackle their next project, and much more. Founded in 2006 by noted New York interior designer Irwin Weiner and publishing executive Jay Johnson, D2S offers expert advice and an industry showcase for high-end designers and residential resources.
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