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ConvoCast Selects blinkx To Power Audience-Generated Content and Conversation

SAN FRANCISCO, CALIF. – August 12, 2008 – blinkx, the world’s largest and most advanced video search engine, today announced a technology partnership with ConvoCast, a voice-enabled audio community company that has created an innovative platform for improving audience engagement and interaction for broadcast and print media companies. Leveraging telephony and the Web, ConvoCast enables real-time interaction around professional content using natural voice expression.

ConvoCast will utilize blinkx’s patented speech recognition technology to provide transcription, discovery and intelligent tagging of audience-generated content for ConvoCast’s AudienceVox application for Radio and Television, as well as their ReaderVox application for Newspapers and Print Publishers. blinkx’s advanced rich media search technology will also be integrated into the application so that users can find relevant audio and video content about the topics they are discussing.

“Today’s content consumers want to express their opinions around professional content – anytime and anywhere,” states Eric Tulin, CEO and co-founder of ConvoCast. “ConvoCast technology enables everyone to express themselves through the simplicity and nuance of voice in real-time and syndicate those opinions to the specific audience community, as well as other social networks. With blinkx, we’ve increased the value of our white-label utility for media partners by allowing intelligent indexing of audience- generated content, search and discovery of relevant audience and professional content integrated with state-of-the-art speech recognition and voice-to-text conversion.”

“We’re delighted to be working with ConvoCast on their innovative offering,” said Suranga Chandratillake, founder and CEO of blinkx. “The Web has evolved from a text-based universe to one filled with multimedia.  People are using the Internet to communicate using video and audio, in addition to the written word.  blinkx’s unique technology makes it simple for ConvoCast to index, search, and discover any rich media content that audiences are passionate about.”

About blinkx

blinkx plc (LSE AIM: BLNX) is the world’s most comprehensive video search engine.  Today, blinkx has indexed more than 26 million hours of audio, video, viral, and TV content, and made it fully searchable and available on demand.  blinkx’s founders set out to solve a significant challenge – as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface.  blinkx’s patented search technologies listen to – and even see – the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere.  In addition, blinkx powers the video search for many of the world’s most frequented sites.  blinkx is based in San Francisco and London.  More information is available at www.blinkx.com.

About ConvoCast

ConvoCast, Inc. enables audio communities for media companies through simple voice communication and real-time interaction among audience members and content producers for traditional broadcast and print media.  ConvoCast has created the first cross-platform, social media application, and interactive audience-engagement utility. They are committed to developing innovative methods to engage communities in conversation through an integrated social platform of technologies including audio-blogging, audio transcription, content recommendations, audio indexing, polls, mobile functionality, and other social media tools.  The company is launching trials with several of the nation’s leading radio and newspaper companies.  ConvoCast is based in El Segundo, California.  More information is available at www.convocast.com.

Press Contacts for ConvoCast

Justin Hong
+1 (214) 283-2128
justin@convocast.com

Press Contacts for blinkx

Tim Turpin
Sparkpr
+1 (415) 321 1894
tim.turpin@sparkpr.com

Clare Gayner
Bite Communications
+44 (0)20 8834 3454
clare.gayner@bitepr.com

NOMAD for blinkx
Charles Lytle
Citi