blinkx Partners with the Canadian Broadcasting Corporation to Bring Users Worldwide the Best in Canadian Culture
SAN FRANCISCO, CALIF. – September 22, 2009 – blinkx, the world’s largest video search engine, today announced a new partnership with the Canadian Broadcasting Corporation (CBC), Canada’s national public radio and television broadcast network. Clips from the station’s online video library are now easily available at www.blinkx.com. Leveraging its unique AdHoc platform, blinkx will also place contextually relevant advertising against these videos, and share resulting advertising revenue with CBC.
Established in 1936, CBC is national public broadcaster, delivering a diverse range of Entertainment, News, Sports, and Documentary content across multiple platforms to Canadians from coast to coast. From movie reviews and decorating tips to news clips and vintage archive footage, visitors to www.blinkx.com will now have countless hours of this exclusive collection of Canadian programming at their fingertips.
“Our goal in building up the blinkx index has always been to offer the widest, most diverse selection of video available online today, including content from across the world,” said Suranga Chandratillake, founder and CEO, blinkx. “We’re delighted to partner with CBC, one of Canada’s largest cultural institutions, and are excited to expose our users to so much quality content.”
“We strive to ensure that CBC’s video assets are provided the widest exposure possible, and blinkx has developed an innovative way for people beyond Canada to access our content,” said Bob Kerr, director of business development, CBC Digital Programming and Business Development. “We’re happy to be working with them to make the Canadian perspective easily available worldwide.”
As the pioneer in video search technology, blinkx has built a reputation as the smartest way to find rich media on the Web. The company has made more than 530 partners and indexed over 35 million hours of video and audio content to date.
blinkx plc (LSE AIM: BLNX) is the world’s largest and most advanced video search engine. Today, blinkx has indexed more than 35 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx’s founders set out to solve a significant challenge – as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface. blinkx’s patented search technologies listen to – and even see – the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world’s most frequented sites. blinkx is based in San Francisco and London. More information is available at www.blinkx.com.
CBC/Radio-Canada is Canada’s national public broadcaster and one of its largest cultural institutions. With 28 services offered on Radio, Television, the Internet, satellite radio, digital audio, as well as through its record and music distribution service, rich mobile and SMS messaging services, CBC/Radio-Canada is available how, where, and when Canadians want it.
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