blinkx launches music video search tool
blinkx, has launched blinkx Music, a new tool dedicated to finding music videos online
Update: blinkx has asked The Telegraph to point out, contrary to its initial statement, it does not have content deals in place with Sony or Universal Music.
The new search service goes live today and offers people a one-stop tool to locate over 33,000 music videos which are currently online.
blinkx Music will also host approximately 25 per cent of all available music videos online through deals with Universal Music and Sony. However, users will be able to access the majority of the videos through links the tool serves once a search term has been entered.
Suranga Chandratillake, blinkx’s chief executive and founder, said: “We have launched this dedicated music search tool off the back of our success with blinkx Remote, our online TV search guide. We know people like to be able to search for particular types of video content across the whole web. This has worked with well with TV and we are confident music video search will succeed too.”
He added: “We recognized there was a need to help organize music videos and make them easily searchable on the Web. By leveraging our award-winning video search index, we built blinkx Music to help our users find their favourite music videos quickly, easily and in one place.”
blinkx is a British video search engine business which launched in 2005. It has over 9.5 million unique monthly users in the UK and over 80 million unique users in the worldwide. In August 2009 it broke into the top 10 most popular US video sites, according to Nielsen. It has indexed over 35 million hours of video and audio content to date.
Its main video search rivals are Yahoo Video Search and AOL’s Truveo, which offer consumers similar services.