blinkx Partners with MonkeySee to Bring You Premium How-to TV
SAN FRANCISCO, CALIF.—March 09, 2010—blinkx, the world’s largest and most advanced video search engine, today announced a new partnership with Knowlera Media, the owner of MonkeySee.com and the leading creator of professional-quality, lifestyle-focused video content for distribution via the Web and broadcast television. Users will now have access to more than 10,000 helpful and instructional How-To videos at www.blinkx.com. Leveraging its unique AdHoc platform, blinkx will also place contextually relevant advertising against these videos and share resulting advertising revenue with Knowlera Media.
MonkeySee is the consumer-facing brand of parent company Knowlera Media (www.knowlera.com). Its professionally produced, expert-driven videos are created in collaboration with world-class experts across the United States, with each expert providing advice and demonstrations in deep detail. In addition to producing comprehensive how-to videos, Knowlera Media also creates custom video solutions for organizations to help them harness the power of video to engage with customers and drive sales. Visitors to www.blinkx.com will now have instant access to all of Knowlera Media’s high quality content.
“How-To video has always been tremendously popular on the Web, whether it’s quirky tips on how to make a belt out of duct tape, or careful instruction on changing a flat tire,” said Suranga Chandratillake, founder and CEO, blinkx. “We’re thrilled to partner with Knowlera Media to expand our library of expert tips and tricks.”
“Partnering with blinkx enables us to deliver our video to more consumers and organizations,” said Will Jerro, co-founder and COO, Knowlera Media. “blinkx’s extensive reach and advanced search capabilities allow viewers everywhere to find and discover our instructional video easily and instantly.”
As the pioneer in video search technology, blinkx has built a reputation as the smartest way to find rich media on the Web. The company has made more than 650 partners and indexed over 35 million hours of video and audio content to date.
blinkx plc (LSE AIM: BLNX) is the world’s largest and most advanced video search engine. Today, blinkx has indexed more than 35 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx’s founders set out to solve a significant challenge – as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface. blinkx’s patented search technologies listen to – and even see – the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world’s most frequented sites. blinkx is based in San Francisco and London. More information is available at www.blinkx.com.
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