blinkx Scores Partnership With Pro Football Weekly and Cinesport, Just as Football Season Kicks Off
SAN FRANCISCO, CALIF.— September 21, 2011—blinkx, the world’s largest and most advanced video search engine, today announced partnerships with Pro Football Weekly and Cinesport, giving blinkx users access to video highlights of the hottest games they missed and coverage of the home teams they root for – not to mention the bitter rivals they love to root against. Leveraging its unique AdHoc platform, blinkx will also place contextually relevant advertising against the videos and share resulting advertising revenue with the partners.
From in-depth NFL analysis to the most exciting breaking news from the wide world of sports, every day can be Sunday with the latest and greatest sports videos ready to watch at www.blinkx.com. Pro Football Weekly offers the best coverage in the NFL, including NFL news, insider commentary, injury reports, transactions, power rankings, player statistics, team statistics, picks, rumors, and fantasy football advice, meaning would-be coaches will never get blindsided at a fantasy draft again. Cinesport is a daily local sports video platform that produces and distributes a variety of premium sports content for users as a turnkey solution, and offers sports highlights on-line and on-demand, transforming any room with a screen into first row stadium seating.
“Sports videos are always in high demand on blinkx, especially now as the new NFL season is upon us and MLB playoffs are around the corner,” said Julia Blystone, CMO of blinkx. “We are pleased to provide blinkx users anywhere with the sports action they crave and high-quality coverage and content for the teams they are most passionate about.”
“Since 1967, Pro Football Weekly has been bringing the best and most up to date coverage in the NFL to its audience,” said Hub Arkush, PFW Publisher and Editor. “By partnering with the world’s largest video search engine, we are able to extend our reach online and deliver our coverage to blinkx users and sports fans around the world.”
“As the number one syndicator of professional sports content, we at Cinesport are thrilled to provide blinkx users access to our wide range of premium sports video and our growing entertainment offerings,” said Chief Content Officer, Larry Weitzman. “blinkx’s unique technology is a perfect match for our contextually targeted content and offers powerful distribution to a broad global audience.”
As the pioneer in video search technology, blinkx has built a reputation as the smartest way to find rich media on the Web. The company has made more than 720 partners and indexed over 35 million hours of video and audio content to date.
blinkx plc (LSE AIM: BLNX) is the world’s largest and most advanced video search engine. Today, blinkx has indexed more than 35 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx’s founders set out to solve a significant challenge – the growing amount of TV and user-generated content on the Web means keyword-based search technologies only scratch the surface. blinkx’s patented search technologies listen to—and even see—video on the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world’s most frequented sites. blinkx is based in San Francisco and London. More information is available at www.blinkx.com.
About Pro Football Weekly
Pro Football Weekly has been the authority on pro football since 1967. PFW continues to broaden its reach by offering a continually growing multimedia product line in addition to its flagship product, the print edition of Pro Football Weekly. PFW’s offerings include annual magazines, nationally syndicated TV and radio shows, a number of mobile applications and a syndicated video distribution network that reaches millions of viewers daily.
CineSport, the web’s number one sports video provider with over 13 million unique viewers a month (comScore Video Metrix Sports category, May 2011) provides sports news, programming and production services to more than 70 blue chip web sites throughout the country including: Sporting News, New York Post, Los Angeles Times, Chicago Tribune, Boston Globe, Philadelphia Inquirer, Atlanta Journal Constitution, and the St Louis Post-Dispatch. The company’s sports content includes local and national sports league highlights, features, and in-depth local sports reports produced in association with its media partners. CineSport provides sites with an end-to-end video programming, production, hosting and advertising sales platform. In March 2011, the company launched CineStars, an entertainment vertical which offers up-to-the-minute perspective on major entertainment stories with national and local appeal as well as providing daily exclusive content including, celebrity interviews, movie and music reviews from established critics, and a first look at the biggest entertainment events of the day.
Sporting News is CineSport’s national ad-sales representative, offering integrated sponsorship packages including pre-roll video, banners, and rich media, and CineSport is the exclusive video-programming and platform provider for Sporting News.
For more information about CineSport LLC, go to cinesport.com.
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