blinkx Partners with EpicTV.com for Extreme Sports Content
SAN FRANCISCO, CALIF.— October 29, 2013— blinkx, the Internet Media platform powered by CORE video technology, today announced a partnership with EpicTV.com, a leading online extreme sports channel, to offer blinkx users a first-person view of the world’s most adventurous athletes. Leveraging its unique AdHoc platform, blinkx will place contextually relevant advertising against these videos and share resulting revenue with EpicTV.com.
Featuring the world’s top extreme sports athletes, and beautifully shot by talented independent filmmakers, EpicTV.com produces original, action-packed web series for the extreme sports enthusiast. Whether jumping out of planes or cycling through deadly mountain terrain, EpicTV.com will be there to offer blinkx viewers professional, high quality videos of skiing, snowboarding, surfing, climbing, mountain biking, kayaking, BASE jumping, wingsuit flying and more.
“Sports clips are consistently one of the most popular types of short form video content online, and extreme sports videos of freeskiing stunts, wingsuit dives and more are some of the most shared on social media,” said Dan Slivjanovski, SVP, Chief Marketing Officer of blinkx. “This partnership with EpicTV.com, a well-known and respected brand in the extreme sports world, is an exciting way to bring the athletics-loving audience on blinkx dynamic new sports content that takes place off the field.”
“We are extremely pleased to partner with blinkx to bring our professionally produced extreme sports content to a brand new crowd of video viewers,” said Panu Lehti, head of EpicTV.com. “blinkx, with its advanced search technology, is a perfect match for our diverse content, ensuring that fans of everything from skiing to surfing are able to find the high-quality videos they’re looking for.”
As the pioneer in video search technology, blinkx has built a reputation as the smartest way to find highly targeted, relevant rich media on the Web. The company has signed more than 900 partners and indexed over 35 million hours of video and audio content to date.
Founded in 2004, blinkx (LSE AIM: BLNX) is an Internet media platform that connects digital consumers with advertisers through professionally generated content. blinkx pioneered Internet video search using its patented COncept Recognition Engine (CORE) technology that leverages speech, text and image analysis to deeply understand the content and context of videos. This results in improved search relevancy for consumers and a brand safe environment for advertisers. With a rapidly growing index of millions of hours of searchable video derived from over 900 media partnerships, blinkx powers video search on leading online properties including AOL and Lycos. blinkx continues to develop innovative approaches to distribute and monetize digital video content across personal computers, smartphones, tablets and connected TV through partnerships with leading brands such as Samsung, Sony and Roku. blinkx is headquartered in San Francisco, California with offices worldwide. For more information please visit www.blinkx.com.
EpicTV.com produces original extreme sports web series on a daily basis. With over 250 web series on wingsuit flying, BASE jumping, surfing, climbing, skiing, snowboarding, mountain biking, kayaking and more, EpicTV.com is the fastest-growing extreme sports video platform on the web.
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