BLINKX ACQUIRES ALL MEDIA NETWORK, LLC
blinkx adds popular consumer entertainment and music properties to its portfolio
London, England and San Francisco, CA. — 16 April 2015 — blinkx plc (“blinkx” or “the Company”) today announces the completion of its acquisition of All Media Network, LLC (“All Media” or the “Acquisition). Through All Media, blinkx gains access to a number of premium consumer properties, including Sidereel.com, Allmusic.com, Allmovie.com and Celebified.com — collectively representing over 25M unique users per month. blinkx expects All Media, an all cash transaction that was funded in late March 2015, to be earnings accretive within the first full year post acquisition.
All Media represents an important step forward in the Company’s strategy to build a complete digital advertising platform for brand-safe, cross-screen advertising at scale. Owning and operating a sizeable, high quality audience enhances the Company’s ability to continuously test, filter and score its aggregate supply to enhance traffic quality and performance. All Media includes desktop and mobile properties, with a growing user base. The Acquisition also brings a close-knit and tenured team with decades of experience in building and maintaining consumer web properties – providing the infrastructure and leadership needed to grow the Company’s organic presence.
Commenting on the Acquisition, S. Brian Mukherjee, CEO of blinkx, said, “All Media adds established digital properties to our portfolio, and brings a talented team that has successfully built and run consumer properties online. As the industry evolves, direct engagement with consumers at scale is critical, since such relationships enable us to deeply understand consumer requirements and extrapolate these to better segment, target and certify our distributed supply sources. The deal further underscores our vision to enable consumer access to premium content and, thereby, connect audiences, brands and content across devices at scale.”
For further information please contact:
Analyst and Investor Contact
(US) 415 655 1450
Financial Media Contacts
Edward Bridges/Charles Palmer
(UK) 020 3727 1000
NOMAD for blinkx plc
Charles Lytle/Christopher Wren
Citigroup Global Markets Limited
(UK) 020 7986 9756
Joint Broker for blinkx plc
Lorna Tilbian/Mark Lander/Nick Westlake Numis Securities Limited (UK) 020 7260 1000
blinkx (LSE AIM: BLNX) is an Internet media company that connects consumers and brands through premium content online. Founded in the UK in 2004, blinkx pioneered Internet Video Search using its patented COncept Recognition Engine (CORE). This technology leverages speech recognition, text and image analysis to deeply understand the meaning and context of video content to generate improved search relevancy for consumers and a brand safe environment for advertisers. Today, blinkx is a broad digital media technology, distribution and monetization platform that connects consumers, advertisers and content across four screens. Through its partnerships with hundreds of media companies, including ABC, NBC, Conde Nast, Reuters and Bloomberg, blinkx has indexed and search enabled millions of hours of video content. blinkx powers video search, discovery or monetization on thousands of online properties including Lycos, ABC, CBS and Fox Sports. blinkx is headquartered in San Francisco, California with offices worldwide. For more information please visit www.blinkx.com.